Where IS that Newsletter?

Where is that newsletter? I know I signed up with my Gmail account!

Where is that Newsletter?

Gmail – Most Popular Choice

Gmail is often on the top of the list of free email recommendations. After all the Google Suite includes the ability to store contacts, chat, video-conference and share files. But is Gmail the best choice to receive newsletters?

My answer is an emphatic NO.

How many times do you look beyond the Inbox tab on your Gmail? It is a rare occurrence for me, unless I’m hunting for a ‘lost’ email, especially a newsletter. The photo above illustrates that my test emails from my newsletter app, MailerLite, end up in Promotions. That astounds me. Albeit, it’s a different email, but it’s from a name that is my name.

Also, you can see that I haven’t opened all those other emails that DO have a promotional ‘feel’. You know, companies letting you know about their latest deals, things you simply must buy. Indeed, sometimes I could have used the information. What is the solution for always finding my newsletters?

Another Free Email?

I really try to keep up with my inbox. But I have too many different email accounts. I’ve tried to reduce them and have made some progress. At this point I have five active emails compared to eight a year ago. Nevertheless, there is one additional email I value highly. It’s my newsletter email, Yahoo!

Why do I love Yahoo? There is ONE Inbox. Yahoo doesn’t decide where my incoming emails belong. Rather, they are all right there on the left column, waiting for me.

A Specific Email for Newsletters

Yahoo and one inboxI can’t take credit for my decision to create an email just for newsletters. Dan Blank suggested this in one of his social media marketing classes. And as usual, he was right.

Advantages for multiple emails:

  • Compartmentalize my time
  • Avoid wasting time on trivial emails
  • Focus my attention
  • Easily unsubscribe when needed

Other Email Suggestions

Perhaps you wonder why I have kept five different emails. In agreement, I’d like to rid myself of an older one, but it’s like old phone numbers. They are tied to important areas of my life that aren’t easy to extract. Still, I work toward organizing my electronic world thus:

  • Email associated with my website for business
  • Mail.com for my Mom’s needs
  • Gmail for personal (2 for now)
  • Yahoo strictly for newsletters

If only I had hard and fast rules for Gmail and Mail.com… someday.

Have a stressless day!
Dawn

Road Trip Technology

We were midway on the second day of our 4-day road trip from Colorado to Florida, successfully navigating the Dallas, Fort Worth interstate wormhole when the GPS in the car and the GPS on my iPhone seemed to be duking it out like two hussies at a backwoods bar.

It all began with my search for a bar-b-que restaurant near me as we headed south on I-45 toward Houston. As luck would have it, there was a restaurant coming up just south of Ennis, Texas that had a high customer rating. It sounded like a local hole-in-the-wall, which suited my husband, Wayne, and I just fine. I directed him to leave the interstate at the next exit. That’s when the problems began.

The car GPS immediately started her protest that we were off course while my iPhone Google Map tried to talk louder in an attempt to direct us to the restaurant, “Turn right on Main Street…”. The rest was unclear as I started the process to turn off the routing on the car GPS.

It seemed my iPhone wanted us to take a left, but I didn’t see the little local street we had already past. My attention was elsewhere. Google Maps seemed quite content for us to continue on FM 1183, as we drove past pastures and the occasional farmhouse. This didn’t seem right. I could have sworn the original search indicated it was right off I-45. There wasn’t an easy place to turn around, so we continued on FM 1183 as Google Maps directed. By the way, FM in Texas refers to “Farm to Market”. In times past, rural farmers taking their crops to town used these local roads roads. Sure enough, my phone directed us to make a left.

“This looks promising”, I said, thinking we were at least heading back the way we had come.

The paved apron quickly turned into a white clay road riddled with potholes. Wayne deftly avoided most of them while we waited for the next directions emanating from my phone. The scenery was enjoyable, mostly residential on 2-5 acres, well-maintained yards and the occasional cow grazing in a pasture. As we made the third and final turn, I saw FM 1183 coming up. It looked very familiar. We could see the I-45 overpass over to the right as we turned onto the blacktop.

Now we were both curious where this restaurant was! Sure enough, we turned onto the North Freeway Frontage Road, drove past the convenience store where we made our first erroneous turn and saw our destination just beyond, “Alma Smokehouse BBQ”. We both laughed at the absurdity of modern technology. If we had just followed our instinct, we would have found it 20 minutes earlier!

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